The workshop aims to teach youngsters how to create a social media campaign on topics related to Europe. It is meant to help the participants experience their first European Moment in the digital world.

It is essential to create a context for young people to present their perspective about how they understand their rights as European citizens and about the future of Europe they want to experience. We created a toolkit of icons, designed the customisable packaging and static social post templates. The task was to design a user-friendly board game for a workshop including brand assets, colours, typefaces, icons and templates.

“First European Moment” workshop believes that children and young people can both be incredible creators as well as influencers. It is based on the assumption that social media channels can be used to help societies grow. The workshop teaches the young generations how to use digital tools to create content for social good. It creates a context for our participants to present their perspective about how they understand their rights as European citizens and about the future of Europe they want to experience.